5000 members in your LinkedIn Network – That’s absolutely worthless!

5000 members in your LinkedIn Network – That’s absolutely worthless!

  

5000 LinkedIn connections, network members – What exactly does that really mean? Are more members and a giant number of connections in your LinkedIn network really valuable for you or not?

Perhaps the answer to these questions may be how and why do you decide to connect in the first place. What’s the focus and “results” that you as an individual want from your network and its members?
The next part of that and actually the hardest part is how do you select various members as someone you’d like to develop as a business relationship and why?
In my personal LinkedIn network, I decide to join or invite using a kind of a “board of directors” approach. We share mutual issues, challenges and we like to help each other overcome them. We share logically complimentary businesses where a partnering can expand our collective offering to our clients. However, staying in contact is really what makes that all work and yes, trust, built up over time is the secret to making that actually work.
We reach out to each other when we have a problem, an idea, see something we can help our members with, and need advice on taking a new step. We ask for input. That value is what my network is really about. Is that definition and interaction path that I chose deep or shallow? I don’t know. Is it exponentially allowing us all to gain help, insight, advice, real world experience use to help us all thrive. Yes.
So that’s how I see the network concept and what it’s about.

HAVE YOU EVER THOUGHT OF SELLING, NOT AS SELLING, BUT AS A LOGICAL AND NATURAL CONVERSATION AMONGST EQUAL PEER EXPERTS.

Have you ever thought of selling, not as selling, but as a logical and natural conversation amongst equal peer experts.

One equal peer expert in their company and its operation and the other peer equal expert in other ideas, practices, systems, processes, technology, changes, ops and systems tools that can help the company work more efficiently, show more profit, turn out goods faster, whatever the company expert says they care about.

Both have the company and its interests at heart as peer equal experts and that’s the perception each must get of the other 

As the outside consulting peer equal expert so to speak, the sales person in this conversation between peer equals can ask the questions that uncover the why behind what the company peer equal expert thinks they need and what they have said is important. The Salesperson can learn about what they do now from the company’s peer equal/expert they are talking with, its impacts, bottlenecks, challenges 

The sales person can also logically then ask/learn What would the company peer equal/expert change if they could and why, even expand the conversation to a broader deeper look that sets up new thinking and sets the sales “peer equal/expert” up as a person who may have some great ideas. 

The company peer equal/expert and the sales/consulting peer/expert then can relate well with and to each other with a common connection about genuine issues, challenges, concerns. The conversation happens and the shared view between the “peer equals/experts” is then honestly assessed and solutions can be considered. 

That’s what selling is. It’s not pitch, tell, It’s a conversation between equals, each bringing different expertise to bear on uncovering issues and then how best to solve them.

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How to find ready, willing, cash in hand genuine qualified prospects via social media who need what you sell?

 

How to find ready, willing, cash in hand qualified genuine prospects via social media who need what you sell?

In the face of our Google Search/sourcing world, to get them as customers before they Google Search, You may want to try this approach
 
A) Take some time to search out where, by title, type of people, issues, concerns, that you can solve, people are actually discussing these things online. That’s hidden but there. That’s where you spend your social media time.

B) Because of what’s being discussed on those types of discussion sites, its probable that you can see real opportunities where what you do or provide is a great solution for what’s being discussed so you know its a good prospect opportunity.

C) Join in the conversation. Don't sell, just comment, perhaps just a hint at a way to solve the issues like this " If you tried approach ( service, product, solution) , you might get this result and your issue could be solved") Don’t sell, don’t elaborate, just make the statement, sign name, company.

D) Keep that up a bit as folks continue discussions on other related issues and do the same with a specific that can resolve that issue.
Result: These genuine qualified prospects become your customers, all without you facing any competition.
A) You directly reach your natural target audience at the moment they are trying to resolve or are facing the issues and concerns that you can solve via your service, product or solution.

B) Your natural target audiences you have found and now are joined into now look to you as the respected person with some powerful solutions that they can use.

C) They say as they read your posts, comments "Hey, that’s me! I need to call this person right now and see what they can do for me" and they call you right then and there.

D) You can also call people in the discussion and they will, because they know and respect you, take your calls - Then you can offer the complete solution and make a sale.

It takes some homework, patience, and research via Google but you can find these online gatherings of your natural prospects where they hangout online to discuss issues or talk shop and then, by joining in, leverage them into customers.

Try it out, let us know what your results were.
Be patient however!!!! It takes a month or so to get that got to guru presence, trust and the phone calls that result or the ability to call, be "recognized" and the call accepted so you can leverage your presence into sales.

Neil Licht, Founder, Managing Director-Chief Consultant,

“HERE WE ARE”


 
How to Acquire Paying Customers online w/o competition using target audience specific social media groups & discussions
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